Baxter Auto Group Headquarters

Omaha, NE | May 2021

This tenant finish project brought together Baxter’s dispersed workforce under one roof, fostering collaboration and a renewed sense of identity. CWP organized the multi-floor suite to align departments by daily workflow while creating shared touch-down spaces that encourage spontaneous interaction. A central break lounge offers panoramic views of Baxter’s dealership campus and doubles as an informal meeting space throughout the day.

The design reflects the company’s refreshed brand tone—warm, authentic, and subtly playful. Automotive-inspired details such as lug nut cabinet pulls, perforated leather accents, and ceiling elements referencing tire tread reinforce Baxter’s connection to its industry, while the bold Baxter red and calming teal palette balance energy and sophistication.

Photography by Kessler Photography